
OUR STORY
a.k.a. THE DIRECTOR'S CUT
For 14 years, my mornings followed the same drill—wake up, get dressed, put on my game face, and step out to conquer the day. But there was always that one struggle that refused to budge—finding the perfect jewelry. Some pieces screamed too much, some whispered too little, and others just sat there, looking pretty but refusing to match my outfit. Despite a growing collection (seriously, I could’ve opened a mini jewelry museum), I still found myself stuck in this daily dilemma.
And then, it hit me—if I, a self-proclaimed jewelry enthusiast, was struggling, how many other women were facing the same chaos every morning? Women who wanted jewelry that wasn’t just another shiny thing in their drawer but a go-to, a no-brainer, a style savior. Something, a little exclusive. Something, a little different. Not something run-of-the-mill, but equally not something that broke the bank!
A curated set of exclusive demi-fine pieces that just.. won!
That's that. To fulfill that simple need, The Lumievo was born. The need to bring forth exclusive, tasteful jewelry that effortlessly works for work and plays along on weekends.
P.S. Each piece we sell is personally hunted for, curated, and brought to you after hours of efforts. Sometimes we won't even have more than 3 pieces of a style - but we can tell you this with high confidence - you will likely not find a fourth! Else we would have put it up :)
P.P.S. Behind every successful brand is a person. Behind that person is another person. For Lumievo and me, that person is my own Lumievo (and 24x7 tech support, logistics support, accountant, sounding board, and fashion advisor all rolled into one!), my husband Arun.
.. and that's our story!
- Ankita